As sellers and automakers place extra emphasis on achieving out to Latino automobile purchasers — who are starting to be much more and additional influential in the industry — a team of Hispanic vehicle journalists has released its listing of the vehicles viewed as to be the most beautiful to this group of buyers.
The Hispanic Motor Press Association’s 2012 Motor vehicle of the Year Awards are composed of products that “reflect the distinctive style, tastes and desires of the influential Latino U.S. populace.” They are picked by a panel of influential Latino leaders that includes auto journalists, as very well as a car designer and a motorsport artist.
Major the way in this year’s awards was Chrysler/Fiat, which took four of the 10 places on the checklist. The Dodge Constitution SRT8, the Fiat 500 Abarth, Jeep Grand Cherokee and the Dodge Ram all obtained honors.
Basic Motors, Ford, Mercedes-Benz, Land Rover, Honda and Kia each picked up a person award.
“California is recognised for placing the traits in the automotive market and with the most significant Hispanic population in the United states, it is the area to come across out what we like,” said Ricardo Rodriguez-Very long, jury committee director.
The comprehensive list of winners is as follows:
—Deportivo Americano (American Sportscar): Ford Mustang 5.
—Sedan Americano (American Sedan): Dodge Charger SRT8
—Auto de Lujo (High quality Car or truck): Mercedes Benz C63 AMG
—Convertible: Chevrolet Camaro Convertible
—Compacto (Compact Motor vehicle): Fiat 500 Abarth
—SUV: Jeep Grand Cherokee
—Crossover: Land Rover Evoque
—Minivan: Honda Odyssey
—Camioneta (Pickup): Dodge Ram
—Tecnología Alternativa (Alternate powerplant): Kia Optima Hibrido
Featuring some viewpoint from 1 of the winners, Kia Motors America’s vice president of marketing and communications Michael Sprague experienced this to say about the award: “Kia has gone through a remarkable model transformation around the past 3 yrs, like the addition of our initially-at any time hybrid model in the U.S., and the Hispanic Motor Push Association’s recognition of the Optima Hybrid is further more proof of Kia’s unparalleled advancement in the current market.
“More and more buyers are on the lookout at Kia for the very first time, and Optima Hybrid’s ‘Top 10 Automobiles of the Year’ designation demonstrates how Kia is achieving new audiences, such as the significant and growing Hispanic group,” he additional.
The judging panel included:
—Al Vázquez: editor, FAMA Magazine (Miami)
—Alejandro Rodriguez : photographer (Phoenix)
—Andres Aiello: editor, Vehicle A Fondo journal (Los Angeles)
—Diego Cichero: editor, Univision Autos (Miami)
—Diva Rescia: host, Univision Television set (Denver)
—Guillermo de la Corte: journalist, NEXOS magazine (Dallas)
—Hector Cademartori: Bellas Artes (La Verne, Calif.)
—Jaime Florez: director, Ruedas ESPN Radio (Miami)
—Joaquin Barroeta: editor, Car A Fondo.com (Long Beach, Calif.)
—Pepe Forte: radio host, Automania Radio (Miami)
—Ricardo Gonzalez: journalist, Rides Magazine (New York)
—Ricardo Rodriguez-Prolonged: host, “Auto A Fondo Television set” & “Canal Speed” (Burbank, Calif.)
—Roger Gutierrez: vehicle designer (Long Beach, Calif.)
—Simón Gomez: journalist, MSN Latino (Seattle)